Retail+ Workflows Identify underperforming products
Sales Performance & Reporting
TierLite

Identify underperforming products before they drain shelf space.

Slow sellers hold shelf space, tie up working capital and crowd out lines that would earn more, but they are easy to miss until a range review comes round. This workflow surfaces the underperformers from live sales and margin data, so delisting calls are made on evidence and made sooner.

The problem

Every range carries a tail that no longer earns its place.

Every range carries a tail of products that no longer earn their place. They still sell occasionally, so nobody flags them, and they hold shelf space and stock a stronger line could use, quarter after quarter.

Finding them by hand means exporting sales, sorting by units, then cross-checking margin and stock on hand, line by line. It is slow enough that it tends to happen only at range review, months after the drift began.

Retail+ reads the sales and margin data live. The tail of underperformers becomes something you can pull up whenever you need it, not once a season.

What to watch

The patterns this workflow keeps in front of you.

01

The slow sellers holding space

Products moving well below the rest of their category, taking shelf and stock a stronger line could use.

02

Margin quietly slipping

Lines still selling but earning less than they used to, so the weakness is in the margin, not the units.

03

Duplication in a category

Several lines doing the same job, where the range could tighten without losing the sale.

How the workflow runs

From long tail to short list, five steps.

01 Detect

Detect the slow, low-margin tail

Rank a category by sales and margin in Retail+, live from the tills, so the slow, low-margin tail is in front of you. As tapestry's signal engine rolls out, Retail+ will surface these lines automatically; today this is a check you run in the analytics.

02 Analyse

Compare against category and trend

Compare each candidate against its category and against its own recent trend, and check stock on hand, so a genuine underperformer is not confused with a seasonal dip.

03 Ask

Put the delisting questions to Hank

Put the delisting questions to Hank in plain English and the answer comes straight back, drawn from your own POS.

Ask Hank Pro

Illustrative of what you can ask once your data is connected.

  • Which products in this category sell the least per week?
  • Show me lines below category-average margin.
  • What is the stock on hand for the slowest sellers?
04 Act

Raise a delist or range-review task

For the lines that no longer earn their place, raise a delist or range-review task with an owner and a due time, and clear the space for something that will.

05 Measure

Confirm the freed space is working

Re-run the same ranking next period to confirm the space you freed up is working harder.

Outcomes

What this workflow produces.

A ranked shortlist on demand

Of underperforming products, in the same shape each time.

Units, margin or duplication

A read on whether the weakness sits in units, margin or duplication.

Delist decisions as tasks

Delist and range-review decisions raised with owners and completion tracking.

Space and capital freed

Shelf space and working capital freed for lines that earn more.

What changes

Before and after.

Before

The range tail is reviewed once or twice a year, and weak lines hold space and stock in between. Delisting is a gut call defended after the fact.

After

The underperformers are visible whenever you look, and the delist call is backed by live sales and margin. The range stays tighter between reviews.

Economic impact

What the model says it's worth.

Modelled net value · per store, per year
A$27.5k
Conservative estimate on a A$30m store

The tapestry® Economic Impact Report models a conservative A$27.5k of net value per store per year, a central estimate of A$85.7k, and up to A$181.4k at the top of the modelled range, on a A$30m store. Modelled scenario only. Individual results may vary.

Suited roles

Built for the people who own the range.

Ready to see Retail+ on your shelves?

Run the 4-week free trial on your own POS data and let the slow sellers show themselves. No setup fees.